Pinckney Hugo Group, a full-service marketing communications firm, has hired Martin Walls of Baldwinsville as a senior account manager. In this role, Walls will interact with agency clients, helping them plan and execute marketing strategies and tactics. Prior to joining Pinckney Hugo Group, Walls worked as a communications manager for the Syracuse Center of Excellence and in several other communications roles in New York and Indiana. His writing, reporting and magazine editing have received multiple Syracuse Press Club Awards, and he was awarded a Witter Bynner Poetry Fellowship by the Library of Congress. He was also selected as a “40 Under Forty” honoree in Central New York based on excellence in the workplace and in the community. Walls graduated with a bachelor’s degree in American & English Literature from the University of East Anglia, England. He also has a master of fine arts from Purdue University.