It wasn’t until we threatened to enlist the support of our Congressional representative that any action ensued. Finally, by mid-February, our contact indicated he had reviewed the application and everything was in order. It just needed the signature of his boss. We put plans in place to start mailing to every home on Feb. 22.
Another two weeks passed, however, before his boss found the time to scribble his name on our application.
Finally, on Friday, March 2, 2012, we were notified that our application was approved.
This ordeal reminds me of why I love my job as a community newspaper publisher. The readers of the Skaneateles Press are knowledgeable about the issues affecting their wonderful community. They are involved and caring. Our advertisers tend to be small- and mid-sized businesses. Most of these businesses are places where a simple phone call gets you the owner of the company, who realizes the important relationship between the success of that business and the success of the community it serves.
For our new readers and advertisers, please know that this also has reminded us of our responsibilities we have to our readers, our advertising customers and the newsmakers in this community. We owe you straightforward and unbiased news coverage paired with thoughtful and well-researched commentary. We owe our advertising customers an effective vehicle to market their businesses, coupled with great customer service and fair pricing. We owe this community’s newsmakers a fair and accurate accounting of their activities, free of sensationalism and hyperbole.
If we can fulfill these missions, the Skaneateles Press will be successful for another 180 years. But if we ever leave you wanting in any of these regards, please pick up the phone and call. I’ll either answer it myself, or get back to you as quickly as I can. I owe you that.
David Tyler is the publisher of the Skaneateles Press. He can be reached at (315) 434-8889 ext. 302 or at email@example.com.