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West Genesee superintendent uses Twitter to break snow day news

Brown uses Twitter to keep in touch with the community — he says he’s a more open and accessible superintendent because of his use of social media.

Brown uses Twitter to keep in touch with the community — he says he’s a more open and accessible superintendent because of his use of social media. Photo by Amanda Seef.

— Overall, Twitter, his blog and the district’s Facebook page have helped enable open dialogue between the goings-on in the district office and the residents of the district — other administrators in West Genesee’s buildings have picked up on Twitter, too.

“The schools are a big house, a big family,” Brown said. “I learned a long time ago that if you tell the truth to the community, they accept it. They accept that you’ve been open to them in good times and bad. Twitter makes it OK to be transparent, and I want to be transparent. There’s never been a night where I’ve gone to bed thinking I’ve held something back from somebody.”

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