Betsy Hilfiger, director of Community Affairs for the Tommy Hilfiger Corporate Foundation, Inc, will emcee Cazenovia College's 36th Annual Fashion Show, "The Seven Deadly Sins," at 7:30 p.m., Saturday, April 25, at the Schneeweiss Athletic Complex on Liberty Street, in Cazenovia.
The Tommy Hilfiger Corporate Foundation places strong emphasis on giving young people educational and career-related opportunities, and is committed to investing in health-related organizations and cultural programs that impact a diverse population of young people. Betsy Hilfiger has directed the foundation since 2006.
Fashion shows come naturally to Hilfiger, who owned and managed one of her brother's stores in Elmira for a number of years.
"I used to assist with fundraising shows for organizations like the Rotary and area high schools. I have also worked with colleges and universities on fundraising fashion shows. That's a natural because relationships with college fashion programs, and managing student internships, are part of my work for the foundation," said Hilfiger.
Hilfiger has worked with Karen Steen, associate professor and director of Cazenovia College's Fashion Studies Programs, for several years, hosting students on tours of the Hilfiger Corporation. The Cazenovia College Fashion Show, "The Seven Deadly Sins," is sponsored by Dreissig Apparel, in Syracuse, and designed and produced by students in the Fashion Programs, with assistance from Assistant Professor Laurabeth Allyn. Promotional materials were designed by Stacy Kirchbaum, a visual communications major.
General admission is $10 per person, $5 for students. Children under age five will be admitted free. Guests may reserve their tickets in advance, and tickets will also be sold at the door. Tickets will also be sold at the door on the night of the show. For more information or to reserve tickets call Sarah Diederich at 655-7196 or e-mail firstname.lastname@example.org .
Hilfiger began working with her brother, Tommy, when both were in high school in Elmira. "Tommy fell in love with bell bottom jeans," says Hilfiger. "He and two of his friends started The People's Place Store, and I worked for them throughout high school and on weekends while I was in nursing school. It was a huge success and they went on to open eight more stores in upstate New York over the next ten years."